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Singapore Start-up Forum [SSuF] -- Connecting Entrepreneurs :: General Business :: Marketing, Sales and PR
 

Marketing Research: How does it ADD $ VALUE to YOUR business

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inle
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Join date : 2009-06-29

Marketing Research: How does it ADD $ VALUE to YOUR business Vide
PostSubject: Marketing Research: How does it ADD $ VALUE to YOUR business   Marketing Research: How does it ADD $ VALUE to YOUR business EmptyThu Sep 17, 2009 4:53 am
Hi..

I am checking if anyone of you do Marketing Research and how you value it and what $ value does it add to your bottomline..

Please share..
Thank you..
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Location : SG, Bishan

Marketing Research: How does it ADD $ VALUE to YOUR business Vide
PostSubject: Re: Marketing Research: How does it ADD $ VALUE to YOUR business   Marketing Research: How does it ADD $ VALUE to YOUR business EmptyThu Sep 17, 2009 12:39 pm
Market research is important. Helps you to evaluate the market long before you start operations.

If you test and find out that the market is not good. Then you would have saved money by not venturing in.
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inle
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Posts : 171
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Join date : 2009-06-29

Marketing Research: How does it ADD $ VALUE to YOUR business Vide
PostSubject: Re: Marketing Research: How does it ADD $ VALUE to YOUR business   Marketing Research: How does it ADD $ VALUE to YOUR business EmptySat Sep 19, 2009 3:44 am
Most of us tends to get confused over Market and MarketING Research..
They do not really mean the same thing..

There is a difference between Market Research and MarketING Research..

Market Research is to "research and extract informatlon from a specific market", in this case, for business purposes to understand more about the statics and dynamics within the market..

MarketING Research includes the above Market Research PLUS the aspects of Marketing Elements in it..
This will take care of the internal & external factors that make up the businesses' SWOT and the targetted market and customers' insights..
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Marketing Research: How does it ADD $ VALUE to YOUR business Vide
PostSubject: Re: Marketing Research: How does it ADD $ VALUE to YOUR business   Marketing Research: How does it ADD $ VALUE to YOUR business Empty
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Marketing Research: How does it ADD $ VALUE to YOUR business

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